Dubai, United Arab Emirates – December, 2024 – Art of Dum, Dubai’s premium home delivery brand, is redefining sustainable dining by embracing eco-friendly packaging as part of its commitment to environmental responsibility. Renowned for its exquisite slow-cooked Indian cuisine, the brand fuses 300 years of culinary heritage with modern innovation, delivering a memorable dining experience to customers, all while prioritizing sustainability.
Operating as a cloud kitchen, Art of Dum masterfully prepares authentic dishes using the traditional ‘dum’ cooking technique, where food is sealed in a pot and cooked over low heat to enhance flavors. The artistry of this method is not only reflected in the taste but also in the brand’s dedication to environmentally-conscious practices.
Art of Dum’s sustainable approach centers on using recyclable and reusable packaging materials. Meals are delivered in glass jars, clay pots, and other eco-friendly packaging, significantly reducing reliance on plastic and minimizing waste. These durable and reusable materials encourage customers to repurpose the packaging, further promoting a culture of sustainability.
“Art of Dum is more than a culinary experience—it’s a movement towards a greener future. As a proud participant in the UAE’s sustainability journey, we are committed to supporting the nation’s vision for a more sustainable future. Our eco-friendly approach to packaging is our way of contributing to the UAE’s goals of minimizing waste and reducing the environmental footprint of industries,” said Ravi Kumar, Director of Restaurant Brand, Art of Dum.
With over a decade of experience in the food and hospitality sector, Ravi Kumar is a passionate advocate for sustainable innovation within the industry. Under his leadership, Art of Dum has become a pioneer in merging traditional culinary excellence with modern, eco-conscious practices. Kumar’s dedication aligns seamlessly with the UAE’s sustainability initiatives, including the UAE Net Zero by 2050 strategic initiative, emphasizing a transition towards environmentally friendly practices across all sectors.
Art of Dum’s elegant and functional packaging adds to the charm of enjoying a gourmet meal at home. Customers are inspired to reuse the glass jars and clay pots, creating a lasting connection with the brand while contributing to environmental conservation. This initiative not only enhances the dining experience but also reinforces Art of Dum’s values of authenticity, care, and responsibility.
Art of Dum’s sustainable ethos is a natural extension of its dedication to perfection, blending centuries-old culinary tradition with a forward-thinking approach to modern challenges. The brand’s focus on eco-conscious practices ensures that indulging in its slow-cooked delights is as guilt-free as it is flavorful.
By seamlessly blending luxury with sustainability, Art of Dum sets a compelling standard for the future of food delivery, demonstrating that premium quality and eco-conscious practices can coexist without compromising on value or excellence.
