Abu Dhabi, UAE – December 18, 2024 – A recent survey conducted by Audi Abu Dhabi has revealed rising interest among UAE residents for pre-owned electric vehicles (EVs) , signaling a growing shift towards sustainable transportation. The findings highlight evolving consumer preferences and the key factors driving demand in the pre-owned EV market, offering valuable insights into the future of mobility in the region.
The study found that warranties are a top priority for prospective buyers, with 32% of respondents saying they would consider a pre-owned EV if warranty options were available, highlighting the importance of trust and reliability in EV adoption. It also emerged as the most influential consideration across all demographic groups – Emirati respondents showed the highest demand for warranties, with 41% prioritizing this feature in second-hand EV purchases. Similarly, 18-24 age group also displayed strong focus on warranties (36%), alongside middle-income earners (37%).
Cost savings and environmental benefits were also revealed as key motivators, with 27% citing these factors as reasons to consider a pre-owned EV, reflecting a shift towards more eco-conscious and financially practical decisions. Respondents aged 25-34 stand out as the most eco-conscious and financially savvy, with 33% valuing cost savings and environmental advantages.
However, the report also highlights pertinent challenges. Lack of charging infrastructure remains a major deterrent, with 13% of respondents stating they would wait for improvements in this area before committing to a second-hand EV. Meanwhile, 17% of consumers expressed interest in EVs but said they are not ready to make a purchase, highlighting the need for targeted education and awareness campaigns. These findings emphasize the importance of addressing practical barriers to enhance consumer confidence in EV adoption.
