Emirates NBD Revitalizes Emirati Package to Cater to the Financial and Lifestyle Aspirations of UAE Nationals

Emirates NBD Revitalizes Emirati Package to Cater to the Financial and Lifestyle Aspirations of UAE Nationals

Bank Unveils Tailored Offerings Including Accounts, Loans, Wealth Management, Credit Cards, and an Exclusive Rewards App

Dubai, UAE – 04 December 2024: Emirates NBD, a leading banking group in the MENAT region, has enhanced its offerings for UAE Nationals with the launch of a revamped ‘Emirati Package’. This exclusive package is designed to empower Emirati customers with comprehensive financial services tailored to their diverse needs, from accounts and loans to wealth management and rewards.

With the tagline “Ramsatna Wehda” or “We Speak Your Language”, Emirates NBD’s bespoke campaign highlights its commitment to supporting the financial aspirations of UAE Nationals. The bank is offering a full suite of solutions, including accounts, loans, wealth management services, credit cards, and an innovative rewards platform that resonates with the unique lifestyle of Emiratis.

Priority Banking for Eligible Emiratis

Emirates NBD is elevating its commitment to Emirati customers by offering Priority Banking services to those with a salary of AED 30,000 or an account balance of AED 300,000. These customers will have access to a dedicated relationship manager to assist with all their financial needs, ensuring personalized support and tailored solutions.

Family Savings and Attractive Investment Opportunities

Understanding the importance Emiratis place on family savings, Emirates NBD is now offering interest on pooled balances in Family Savings Accounts, with an attractive rate of up to 2.75% per annum. Additionally, the introduction of the Emirati Millionaire Account gives customers the chance to win exclusive prizes, including two AED 5 million grand prizes each year, making it one of the largest prize money programmes for Emiratis in the UAE.

Preferential Loan Rates and Real Estate Advisory Services

Emiratis will benefit from preferential loan rates across personal, auto, and home loans. Additionally, the introduction of commercial loans for investments in buildings, warehouses, and residential properties will help Emiratis expand their wealth and asset base.

A key feature of the package is the introduction of exclusive wealth management services. This includes a dedicated investment fund focused on local equity investments, as well as access to a wide range of regional and global investment solutions across asset classes. Emirates NBD is also providing real estate advisory services, particularly for Emiratis looking to diversify their portfolios with international investments in the UK.

Exclusive Cards and Rewards App

Emiratis will receive enhanced card offerings, including complimentary credit cards with incremental rewards and benefits. These premium co-branded products will offer exclusive value, tailored to the lifestyle of UAE Nationals.

To further enhance the customer experience, Emirates NBD has launched an exclusive Emirati rewards app, which provides fast-track access to a variety of offers and discounts across retail, food and beverage, fitness, and entertainment sectors.

Empowering Emiratis for the Future

Yousuf Saeed Mohd, Head of Priority and Personal Banking at Emirates NBD, commented: “We are proud to strengthen our Emirati Package with new offerings that address the financial, lifestyle, and future needs of UAE Nationals. By combining our deep understanding of their banking habits with innovative solutions, we aim to empower Emiratis with exclusive tools for wealth growth, lifestyle enhancement, and long-term success.”

Emirates NBD’s renewed commitment to the UAE National community through the Emirati Package ensures that Emiratis have access to a range of tailored solutions designed to meet both their present and future financial goals.

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