October 1st, 2024: Bridgestone, a global leader in tyres and sustainable mobility solutions, has partnered with Al Jawaden Group, a key player in Iraq’s automotive sector, to transform mobility solutions in the Middle East. The partnership was formalized at a signing event at SO/Uptown Dubai, marking a significant milestone in Bridgestone’s expansion plans in the region.
This collaboration combines Al Jawaden Group’s substantial market presence in Iraq with Bridgestone’s advanced tyre technology and mobility services. Both companies are committed to enhancing the automotive landscape through innovative and sustainable offerings that improve efficiency and reliability. This partnership aligns with Bridgestone’s E8 Commitment, focusing on sustainable and data-driven mobility solutions.
Jacques Fourie, President of Bridgestone Middle East and Africa, expressed enthusiasm for the collaboration, stating it advances their goal of improving mobility solutions in Iraq. He emphasized that the partnership positions both companies to offer superior services that meet customer needs while promoting innovation and growth.
Ahmed Al Khmasi, Managing Director of Al Jawaden Group, noted the promising opportunity to elevate the automotive landscape in Iraq. Together, they aim to deliver cutting-edge technologies that enhance safety and efficiency for their customers.
This collaboration strengthens Bridgestone’s leadership position in the Middle East and reflects the company’s dedication to providing a wide range of advanced mobility solutions, ensuring sustained growth in the automotive sector.
