Dubai, UAE, Business News: Dubai Electricity and Water Authority (DEWA) has launched its annual Ramadan awareness campaign to raise awareness about conservation and having a sustainable and responsible lifestyle. This supports Islamic values that encourage moderation and reducing waste. DEWA has organised a series of virtual and physical awareness lectures to encourage the community to contribute to sustainable development, protecting the environment, and reducing emissions. The campaign focuses on senior citizens, People of Determination, Qur’an recital centres, participants of the Ramadan Aman campaign, sport club members, orphans, and recent converts.
For the holy month, DEWA also organised several virtual events, competitions and internal lectures in Arabic and English, about the values of Ramadan. DEWA also launched an awareness page on its internal website Freejna about Ramadan as the month of worship, righteousness, piety, and tolerance.
“We strive to promote a culture of conservation and sustainability and urge society to conserve electricity and water consumption and reduce the carbon footprint, to make Dubai a global hub for clean energy and green economy. This supports the Dubai Clean Energy Strategy 2050 and the Dubai Net Zero Carbon Emissions Strategy 2050 to provide 100% of the total power capacity from clean energy sources by 2050. DEWA plays a leading role in supporting the nation’s and global efforts in environmental sustainability, based on its vision to become a globally leading sustainable innovative corporation in accordance with the directives of the wise leadership to make Dubai a sustainable city. This is in accordance with the best international standards, and with the cooperation of all society as a whole,” said HE Saeed Mohammed Al Tayer, MD & CEO of DEWA.
“Electricity and water are great blessings from Allah. I call upon every citizen of this nation to use these blessings responsibly and consciously, and to use them to serve man and society, without harming the environment, especially in the month of philanthropy, compassion, and giving,” added Al Tayer.
“In light of the increasing importance of sustainability at the global level, there is an urgent need to change the behaviour of individuals and reduce their carbon footprint, and to highlight the link between environmental quality, air, water and soil quality, human health and thus the quality of life as a whole. DEWA attaches great importance to encouraging members of society to adopt simple daily behaviours to conserve consumption and preserve the environment. DEWA’s conservation initiatives and programmes resulted in significant cumulative savings among the target groups between 2012 and 2021, amounting to 2.2 TWh of electricity and 5.6 billion gallons of water, equivalent to savings of AED 1.2 billion, and reducing 1.1 million tonnes of carbon emissions,” said Khawla Al Mehairi, Executive Vice President of Strategy and Government Communications at DEWA.
