Riyadh, Business News: REDTAG, the region’s favourite value fashion and homeware brand, concluded its latest lucky draw on 17th November, giving 200 winners a unique opportunity to witness the KSA debut of a leading motorsport in the world. The upcoming racing event, due to be held in Jeddah, has created much excitement among passionate motorsport fans in the Kingdom. Homegrown brand REDTAG introduced the special offer on 20th October as it launched its much-anticipated Winter 2021 seasonal collections
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REDTAG will also be gifting the F1 Experiences Hero package, which gives beneficiaries VIP event access from 2nd to 5th of December. Ticket winners have a unique opportunity to meet-and-greet famous drivers Lewis Hamilton, Max Verstappen, and Valtteri Bottas. The VIP experience includes access to podium, pitlane and paddock club, a trophy photo opportunity, a guided tour and, most importantly, entry to post-race concerts of acclaimed musicians Justin Bieber, David Guetta, Jason Derulo, and DJ Tiesto.
“The upcoming speed, thrill and entertainment event in Jeddah represents the Kingdom’s growing stature in the world of sports. So, as a brand aligned with national and regional interests, REDTAG wanted to give its shoppers in the KSA an opportunity to witness their nation make history. We are proud to give this once-in-a-lifetime opportunity to 200 winners,” said Shehbaz Shaikh, Chief Retail Officer at REDTAG.
The Jeddah event lucky draw is the latest in the long list of customer-centric campaigns and initiatives that REDTAG has championed in recent years. Besides this special raffle, REDTAG also has year-round deals, with the most recent being a Half-Back offer on every purchase of SAR 300 or more.
“Value fashion is much more than competitive pricing; it is about continually enhancing customer experience, making shopping more convenient, and delighting shoppers at every turn. This evolving idea of “value” encouraged us to offer tickets and vouchers to customers, launch our ambitious #WearASmile campaign, and expand our presence to over 200 outlets in the Middle East,” added Shehbaz Shaikh.
A testament to Shehbaz’s words are the existing, hyper-convenience services like the ‘Anytime-Anywhere Exchange’, ‘Find Your Size’, ‘Fashion Stylists’, and ‘Free Home Delivery’. These first-to-market services in the Middle East, along with its tiered loyalty program — RT Rewards — that boasts over 15 million members, have strengthened REDTAG’s claim as the leading value fashion and homeware brand in the region.
